Greta Talia Fuentes is a bilingual first generation Nicaraguan-American born and raised in Los Angeles. Growing up, Greta was inspired by those around her and developed an affinity for film, and she attended UCLA to pursue her dream. While at University, Fuentes interned at Temple Hill Entertainment, where she got a taste of development. She also interned at Partos Company, where she was able to learn about below-the-line. Fuentes officially started her career at WME as a floater in the mailroom, where she worked primarily with the Global and Commercial Departments and later as Charles King's assistant in the Motion Picture Department. Shortly after, when King announced his exit from WME to form MACRO, Greta followed him as his assistant and is now Creative Executive in the Film and TV departments.